Get to Know Waze

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http://youtube.com/watch?v=-tU3fNbgo4U

Install Waze for free at http://waze.com/get • ON YOUR MARKS, GET SET, BRAKE! Former GBBO Co-Host Sue Perkins trades beating eggs for beating traffic as first UK voice of Waze. • As millions get behind the wheel ahead of the great Christmas getaway, Brits will have the chance to download the voice of former Great British Bake Off co-host, Sue Perkins who will be ‘whisking’ drivers off to their festive destinations. Following in the footsteps of US icons, Arnold Schwarzenegger, Morgan Freeman and Star Wars’ C3PO, Sue has been announced as the UK’s first voice for the crowd-sourced navigational app Waze, telling drivers all they ‘knead’ to know about avoiding bumper-to-bumper traffic from 20th December. • • She promises to be reassuring (“Thank you for choosing ‘Sure Perkins’, I will now be narrating the rest of your life”), and will ‘rise’ to the challenge with British humour aplenty (“On your marks, get set BAKE! I mean Drive. DRIVE! Sorry, force of habit.”). Sue will alert drivers to accidents, hazards and other real time road updates reported by other drivers (“Don’t worry you’re safe with me. Has anyone seen my glasses?”). It all ‘boils’ down to beating the traffic so drivers don’t end up in a ‘pitta’ despair. • • Sue Perkins says: “I have been half of the voice of baked goods for seven years, so to now be the exclusive voice of something is like a dream come true. It’s fascinating to know that thousands of ‘Wazers’ will download my voice this Christmas and trust me to guide them through the streets of Britain. I’ll be the first to get on board and download myself, after all nothing could be more fun than drawing 2016 to a close by sitting in my very own narcissistic echo chamber.” • • A trusted co-pilot, Waze empowers drivers to make decisions with insight from other drivers on the road, and provides peace of mind by suggesting the fastest and most optimal route possible to any destination. Join this community of drivers today and install Waze for free at http://waze.com/get for iOs or Android

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