Explainer The Digital Devalue Chain of Counterfeits

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The growth of e-commerce has connected consumers across the world to brands, platforms, marketplaces, and other consumers. While this has resulted in many positive benefits, the rise of e-commerce has also connected U.S. consumers with an ever-growing network of criminal counterfeiters.  This video describes the concerning ‘Digital Devalue Chain of Counterfeits’ and how you can get involved to help #FightFakes, including endorsement of the important #SHOPSAFE Act. Learn more at www.aafaglobal.org/CounterfeitDevalueChain

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