What is a Marketing Funnel and How to Utilize in Your Business
>> YOUR LINK HERE: ___ http://youtube.com/watch?v=4yeKAxTeICc
TOFU, MOFU, and BOFU might not mean much to you now, but marketing expert Brian Peters will teach you exactly how you can utilize each part of the marketing funnel to bring more paying customers to your business. To discover more about marketing your product, join him on Skillshare: https://skl.sh/3YFn9Lj • --------------------------------------------------------------------------- • QUICK JUMP MENU • 00:00 Introduction to the Marketing Funnel • 00:24 How the Marketing Funnel Works • 01:22 Introduction to Ads That Will Fit Within the Funnel • 01:46 Top of the Funnel Ad Example and Explanation • 02:57 Middle of the Funnel Ad Example and Explanation • 04:07 Bottom of the Funnel Ad Example and Explanation • 05:14 Why Utilize a Marketing Funnel • 05:40 Where Should Businesses Spend Their Ad Dollars? • --------------------------------------------------------------------------- • ABOUT SKILLSHARE • Skillshare is an online education platform with thousands of classes taught by the world’s best practitioners. Come take a class on illustration, design, photography, video, freelancing, crafts, and more. To get started, sign up for a free trial here: https://skl.sh/3BcqxlI • Subscribe to Skillshare on Youtube: http://skl.sh/yt-subscribe • Skillshare on Instagram: / skillshare • Skillshare on Facebook: / skillshare • Skillshare on Twitter: / skillshare • • --------------------------------------------------------------------------- • ABOUT Brian Peters • Brian Peter, previously the Director of Strategic Partnerships at Buffer, is now the Senior Global Partnerships Manager at Shopify, an ecommerce platform made to help anyone sell online, on social media, or in person. He works closely on many marketing and partnerships opportunities at Shopify including video, content, email, product growth, platform, and more. Brian's work has been featured in countless publications, including Fast Company, Forbes, Inc., Entrepreneur, and more. Based out of San Francisco, Brian is passionate about social media strategy, marketing and strengthening business relationships. You can discover more of Brian’s marketing tips in his Skillshare classes here: https://skl.sh/3Op7Gdw
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