What is Blue Ocean Strategy

>> YOUR LINK HERE: ___ http://youtube.com/watch?v=8ExRnpy4rPE

What is Blue Ocean Strategy? Watch this video to understand the essence of Blue Ocean Strategy, the worldwide bestseller written by world-renowned professors Chan Kim and Renée Mauborgne. It is now available in a record-breaking 46 languages and is a bestseller across five continents. • Learn more here: https://www.blueoceanstrategy.com/wha... • Get your copy today http://buff.ly/1HjjUyh • What is Blue Ocean Strategy? We’re so glad you’re interested. Blue Ocean Strategy is a new way of thinking, a new strategic mind-set, a bold new path to winning the future. • It’s grounded in analysis and energizes everyone. • It’s about creating new markets instead of competing in existing ones to stand apart yet keep costs low. • It started with a question: • Why do some companies succeed in creating new market spaces while others fail? • We researched over 150 successful, new market creations across more than 30 industries spanning over 100 years. We also studied less successful competitors. • What we found: • First, most companies focus on how to beat the competition in existing markets. These existing industries are RED, often over-crowded with shrinking profit margins and limited growth opportunities. • Second, the profit impact is significantly higher with creating new market spaces. • And third, market spaces, or BLUE OCEANS, can be created by all types of companies in all types of industries. • Most importantly, We found systematic patterns that separate successful, market-creating strategic moves from market-competing strategies. • It’s all about VALUE INNOVATION: • Dialing up value for buyers, while driving down costs for companies. The best way to beat the competition is to stop trying to beat the competition. • Capture new demand. Make the competition irrelevant. • Are you stuck in a red ocean? • Do you want to create a blue ocean? • The great news is, YOU CAN. • With Blue Ocean Strategy’s analytical tools, frameworks, and easy-to-use apps. • Remember, every market space and every industry was once new and was once created by someone. • Why not you? • • Visit http://www.blueoceanstrategy.com to learn more. • Follow us on social media: • Twitter: / blueoceanstrtgy • Facebook: / blueoceanstrategy1 • LinkedIn: / blue-ocean-strategy

#############################

New on site