What is trade marketing

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Trade marketing is all about empowering resellers to sell more effectively. A trade marketer acts as a vital link between the manufacturer and the reseller, ensuring that campaigns don’t just exist—they thrive at the local level. • The goals of a trade marketer are threefold: • 1) Increase Visibility • 2) Stimulate Sales • 3) Build Reseller Loyalty • This last part is perhaps the most crucial aspect of trade marketing: forging strong partnerships with resellers. After all, a loyal reseller will choose your product over a competitor’s, ensuring a long-term relationship that benefits both parties. • --- • Are you a trade marketer working for a brand or distributor? Want to turn your resellers into loyal marketing partners? With Embrosa’s Marketing Control Tower, you can! • 🔗 Connect directly with end consumers through your resellers’ channels. • 📣 Boost visibility for both your brand and your resellers • 🎯 Maximize your ad budget with laser-focused campaigns • 🛒 and drive more in-store traffic and sales—a win-win for you and your resellers alike • Learn more about launching your campaigns with Embrosa on our website: • 🌐 https://www.embrosa.com • Are you a local business owner? • 💸 Your brands can help you attract more customers to your store through ads on social media and Google • 📱 all while keeping you in control with the Embrosa App. • Discover more on our reseller website: https://www.embrosa.com/resellers/ • Download the Embrosa App for free: • 🍏 Download here for Apple: https://apps.apple.com/nl/app/embrosa... • 🤖 Download here for Android: https://play.google.com/store/apps/de... • Want to know more about our team, story, and mission? Visit our website: https://www.embrosa.com • Not subscribed to our vlog yet? Click “Subscribe” • 🔔 and don’t forget the bell for notifications!

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