Selling Sponsorships Your Solution

>> YOUR LINK HERE: ___ http://youtube.com/watch?v=Net3fbmtylk

The biggest challenge in selling sponsorships is clarifying your value proposition. A strong one-liner can help. A good one-liner does three things: identifies the sponsor’s problem, presents your solution, and highlights the results they can expect. • Present your solution after you’ve identified the sponsor’s problem. Keep these three tips in mind: • 1. Be clear, not clever—avoid using industry jargon or fun made-up terms. • 2. Focus on one problem—highlight the most important benefit, even if you offer more. • 3. Keep it sponsor-focused—this is about solving their problem, not showcasing your achievements. • We’re talking about the one-liner. It’s quick. Needs to be clear. #storytelling #sportsmarketing #sellingsponsorships • Clear Pitch is our service designed to help sponsorship sellers clarify their messaging and sell more sponsorships. Built on the @StoryBrand framework, it’s tailored specifically for the sponsorship community. Comment or DM me to learn more!

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