Barbie Effect Doll sales surge after movie launch
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The Barbie movie made history with a record-breaking opening weekend. While the world has been turned pink, the influence of the film has had a significant impact on collectible Barbie toys. Toy retailer Toys R Us says they've seen a 30 percent growth in Barbie doll sales since the pre-screening and premiere launch of the movie. Courtesy #DStv403
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