Gustaf Alstromer How to Get Users and Grow

>> YOUR LINK HERE: ___ http://youtube.com/watch?v=T9ikpoF2GH0

YC Partner Gustaf Alströmer, who was most recently a growth expert at Airbnb describes strategies for scaling your user base. Startup School is YC's free online program for founders. Sign up to access the full curriculum and over $100k in deals! https://www.startupschool.org/ • Chapters (Powered by https://bit.ly/chapterme-yc) - • 0:00 Introduction • 2:56 Growth - Startup School 2018 • 4:02 Why is growth important? • 4:49 Startups = Growth • 12:47 You can impact your growth rate. • 15:38 Now, measure your retention • 19:18 Raise your hand if you are measuring your retention rate • 20:10 Growth or Marketing? • 20:56 Growth channels tactics • 34:44 Paid Growth • 37:17 Search Engine Optimization • 44:03 Making Decisions • 44:43 Decisions have consequences • 45:00 Use experimentation to validate your decisions • 46:32 Experiment Review • 50:25 Product decisions are hard

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