Fire Metaphor From Burning Platform to Burning Ambition Leadership Transformation

>> YOUR LINK HERE: ___ http://youtube.com/watch?v=Tfn6vD4yyC4

Follow Dr Peter Fuda on Twitter / peterfuda or learn more about his research here: • Leadership Transformed Book Trailer and here: http://www.peterfuda.com • This animation brings to life the 'Fire' metaphor; one of Dr Peter Fuda's seven metaphors for leadership transformation. It describes the motivational forces that initiate and sustain transformation efforts, including a burning platform and burning ambition, as well as personal and organizational reasons for change. • Despite the popularity of the 'burning platform' metaphor, Peter's doctoral research suggests that the sustainable change requires the fire of a 'burning ambition'. • The shift from burning platform to burning ambition is critical; while fear may provide the initial spark for action, aspiration is a far more important motivator. • The 'Fire', along with six other metaphors (Snowball, Master Chef, Coach, Mask, Movie and Russian Dolls) is the subject of Peter's book; Leadership Transformed. Go to http://www.peterfuda.com/book if you would like to know more. • If you would like to know more about the animation technique, go to http://www.sevenstories.com.au

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