Martechipedia The KüblerRoss Change Curve











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The Kübler-Ross Change Curve is a model that outlines the various stages of personal response to change, particularly focusing on the emotional journey through transitions and upheavals. Originally developed by Elisabeth Kübler-Ross in her 1969 book “On Death and Dying,” the model was initially intended to describe the progression of emotions experienced by terminally ill patients upon learning of their prognosis. However, it has since been widely adopted in various fields to explain human reactions to different forms of loss and change, including in organizational and personal contexts. • Get more marketing knowledge at the Agile Brand Guide website and our Martechipedia wiki where we discuss all things marketing, customer experience, artificial intelligence and more. • #marketing #technology #marketingdigital #digitalmarketing #marketingstrategy #podcasthost #podcastlove #marketingexpert #marketingadvice #businessmarketing #technologysolutions #marketingstrategist #marketingempresarial #experientialmarketing #marketingtipps #marketingpodcast #marketingtechnology #marketingstories #marketingcoaching #technology #marketingdigitalargentina #html #socialmediamanager #font #techlover #searchengineoptimization #artificialintelligence #GenAI #generativeAI #enterprisemarketing #marketingstrategies #martech #mops #MarketingOps • • For the #marketer in your life. There's no time like real-time. Shirt now available. • #RTIM #CJO #digitalmarketing #marketing #CMO #marketers #realtime #clothing #marketingtips #socialmediamanager #font #techlover #searchengineoptimization #artificialintelligence #GenAI #generativeAI #enterprisemarketing #marketingstrategies #martech #mops #MarketingOps

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