Interview with graphic designer Udo Schliemann quotGermany Canada 2017quot Logo

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http://www.goethe.de/germanyatcanada2017 • Udo Schliemann is the Principal Creative Director at Entro Communications in Toronto and the competition-winning designer of the “Germany @ Canada 2017” logo. In this interview with Michelle Kay, librarian of the Goethe-Institut Toronto, Udo speaks about his creative process when designing logos, his sources of inspiration, and the differences between German and Canadian design sensibilities. • Interview: Michelle Kay • Editor: Jonathan Soja

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