The Most Important Metric for SAAS Growth

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Tracking your LTV to CAC ratio (Lifetime Value to Customer Acquisition Cost) is crucial for scaling your SaaS company. Here's why: • 🔑 Bootstrapped Companies: Aim for a 6:1 ratio. • 🔑 Venture-Backed Companies: Target a 3:1 to 4:1 ratio. • This metric shows how long it takes to recoup your marketing and sales spend and helps forecast your growth. • Too High? You’re leaving money on the table—invest more in growth. • Too Low? You’re over investing—profitability will be a challenge. • Find the sweet spot and use this ratio to fuel smart decisions for sustainable SaaS growth. 🚀 • Need help optimizing your SaaS growth strategy? Send me a DM • #SaaS #SaaSMetrics #LTVtoCAC #SaaSGrowth #CustomerAcquisition #StartupTips #SaaSFounders #BusinessStrategy #Profitability #HiloLabs

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