How to Deliver More Relevant SMS Experiences with Segmentation
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One of the things our most successful customers have in common is that they’re great at delivering a hyper-relevant experience for every one of their customers. Personalization is more important than ever, especially for a channel as intimate as SMS where a one-size-fits all approach is no longer efficient. • In this video, you’ll learn: • Why personalization starts with customer data • Which priority segments to focus on for your campaigns • How to use your data to unlock new SMS opportunities • Ready to jump in and start engaging your audience more effectively? Keep these resources bookmarked to help you get started: • Marketing Mix: Personalisation Strategies to Drive ROI Guide • https://www.attentive.com/blog/person... • Personalisation: A Conversation with Attentive Director Melissa Brown • https://info.attentivemobile.com.au/m... • SMS Segmentation: Best Practices to Power Personalization • https://www.attentive.com/blog/5-sms-... • SMS Segmentation: Creating Your Strategy • https://www.attentive.com/blog/creati... • What is SMS Marketing? Definition, Benefits, and How to Get Started • https://www.attentive.com/blog/what-i... • Make sure to check out our Blog to stay up to date on all things marketing: https://www.attentive.com/blog
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