THIS Is How You Open a Keynote Speech

>> YOUR LINK HERE: ___ http://youtube.com/watch?v=vZHllcpPjQY

http://www.patrickschwerdtfeger.com/sbi/ • Patrick Schwerdtfeger discusses speech structure and how to write a good speech and guarantee a powerful close. Use it if you're a motivational speaker, an executive preparing for a board meeting, a manager needing to motivate his/her staff or a salesperson wanting to make an impact with prospective customers. This approach to speech writing will dramatically and immediately improve your presentations and leave attendees inspired to take action. • Patrick's approach is to write his speeches like a song with verses, a chorus and a bridge near the end. And what's the bridge? Back in the 1980s, it was the guitar solo! In a speech, it's designed to break attendees out of their rhythm and seal in the surprising truth of your speech. This speech structure virtually guarantees a powerful close. • Patrick also incorporates neuro-linguistic programming (NLP) to seed ideas during the speech and tee up the surprising truth before you even introduce it. He uses The Office as an example of topic out-takes and describes how you can use questions to make your speech insightful and powerful for the audience. • Patrick is a leading authority on global business trends and small business marketing. He's the author of the award-winning book Marketing Shortcuts for the Self-Employed (2011, Wiley) and a regular speaker for Bloomberg TV. He has spoken at conferences and business events all around the world.

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