The 2018 FIFA World Cup Nike And Adidas Face Off

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The World Cup isn’t just a competition between countries. It’s also a battlefield between brands. Adidas is the reigning champ when it comes to soccer. And Nike has been going after the German outfitter on its own turf — the World Cup. Nike sponsored six teams in 1998 and now it’s at 10 for 2018. Adidas still has a edge though. In 2018, Adidas represents 12 teams and the last two teams that won the World Cup — Germany and Spain. • » Subscribe to CNBC: http://cnb.cx/SubscribeCNBC • About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more. • Connect with CNBC News Online • Get the latest news: http://www.cnbc.com/ • Find CNBC News on Facebook: http://cnb.cx/LikeCNBC • Follow CNBC News on Twitter: http://cnb.cx/FollowCNBC • Follow CNBC News on Google+: http://cnb.cx/PlusCNBC • Follow CNBC News on Instagram: http://cnb.cx/InstagramCNBC • The 2018 FIFA World Cup: Nike And Adidas Face Off | CNBC

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