Ghostwriting in the Age of AI with Lev Markelov











>> YOUR LINK HERE: ___ http://youtube.com/watch?v=-DbNcJNyv6Y

Creative Mode Podcast Episode 2: • In this video, I sit down with Lev, the co-founder of Retheric, to discuss his journey from software development to ghostwriting and founder-led brand strategy. We dive into the exciting world of AI and its potential in various areas, such as idea generation, coding, and therapy. • We explore the potential uses of AI in content creation, specifically in ghostwriting, and discuss various tools and platforms that can automate tasks such as generating ideas, writing articles, and creating chatbot responses. We also touch on the importance of authenticity in content creation and the evolving role of personal branding. • --- • Find Lev • Twitter:   / levmarkelov_   • LinkedIn:   / levmarkelov   • Rhetoric: https://www.rethoric.com • --- • Join my Skool: https://www.skool.com/creative-mode-o... • Checkout my newsletter: https://buildlearnearn.beehiiv.com • --- • Timestamps: • 00:00 - Introduction and Background • 02:56 - The Role of AI in Content Creation • 24:11 - The Limitations and Future of AI • 29:14 - Using AI for Commenting and Client Profiles • 33:38 - Automating Content Creation with AI • 36:03 - AI Models for Generating Content • 37:44 - AI Video Avatars for Dynamic Profiles • 39:18 - The Content Game and the Importance of Authenticity • 41:29 - Authenticity, Insights, and Anecdotes in Content Creation • 46:20 - Frequency of Posting and Objectives of Content • 50:35 - AI for SEO in E-commerce • 52:23 - The Role of Ghostwriters and Extracting Ideas • 56:30 - The Value of Humans in Content Creation • 57:05 - Future Directions and Personal Passion • --- • Key points we cover: • AI should be used as a tool to augment human abilities, not replace them. • AI is effective in research, coding, and idea generation, but struggles with hook creation. • In content creation, AI can provide a baseline and assist with co-writing, but human input is necessary to personalize and humanize the content. • Measuring the impact of content requires a combination of AI and human analysis. • The rapid deployment of AI raises concerns about transparency and the need for governing principles. AI can be used to automate various tasks in content creation, such as generating ideas, writing articles, and creating chatbot responses. • Authenticity is becoming increasingly important in content creation, and there is a craving for more human-like and relatable content. • The role of personal branding is evolving, with the focus shifting towards the individual and their personal life rather than just their business. • The use of AI in content creation raises ethical considerations, such as transparency and disclosure of AI-generated content. • While AI has the potential to replace certain tasks in ghostwriting, the human element of building relationships and extracting insights from individuals is still valuable. • The future of AI in content creation may involve a combination of AI-generated content and human input, with humans providing the final touch and ensuring authenticity.

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