ThoughtLight Mobile Research

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In today's fast-paced world, understanding your audience's opinions and decisions in real-time is crucial for any business to stay ahead of the curve. This is where Civicom ThoughtLight® comes in - a mobile ethnography app that allows you to gain in-the-moment insights from your respondents. • ThoughtLight's IOS and Android native application provides researchers with advanced respondent management and project analytics, along with end-to-end support for technology troubleshooting, user registration, and activity execution. The app's user self-ethnography approach allows you to discover what your audience does, sees, and thinks as they go about their daily lives. • Whether it's short-term or long-term research, you can track your respondent’s shopping activities, patient journeys, educational paths, work projects, or daily life experiences. Best of all, they can respond to activities from any location, even in areas with no internet connection. With ThoughtLight's user-friendly interface, participants can submit responses on their mobile devices via video, audio, photo, or even text. • Establish a human connection between you and your audience for more actionable insights that will help you make informed business decisions. Start experiencing what your audiences have to say today. • At Civicom, your project's success is our number one priority. • ► Easy to Use Mobile Insights App • Collect rich and spontaneous feedback from respondents’ mobile devices as they go about their day. • ► Gather Audio, Video, Image, and Text • Description: Capture data in any format you need. Design various activity types to generate audio, video, text, or photo responses. • ► Location-Based Activities • Track respondents’ location and verify if the provided insights were done in real-time using permission-based GEO location. • ► Offline Capability • Respondents can complete tasks offline and upload their answers once an internet connection is established. • ► Powerful Admin Tools • Keep track of respondents' progress and task completion on the app using our powerful admin tools. • ► Easy Data Download • Create and generate reports in the moderator portal with powerful analytics tools and download project data with just a few clicks. • ► Integrate Other Tools • Our mobile ethnography app can be paired with other Civicom services as a respondent screening tool or a pre-interview and focus group homework tool. • ► Contact us today to learn more about how we can help achieve your project goals. • https://info.civicommrs.com/contact-us • 📝 Facebook: / civicommrs • 📝 Twitter: / civicommrs • 📝 LinkedIn: / civicom-mrs • #mobileethnographyapp #marketresearch #marketresearchindustry

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