Merchandising course very important for assistant merchandiser











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Cloth is a basic need of human. we can't pass a single day without cloth. so we need to know how many part of a shirt. Most of the people wearing shirt.In today’s fashion retailing business, Visual Merchandising plays an important role to bring shoppers inside the store and make them a purchase clothes. In this article author has showcased an overview of visual merchandising and built a relation in between visual merchandising and retailing. • In this article following things are discussed – • The purpose of visual merchandising • How visual merchandising helps retailers • Visual merchandising placement process • Components of Visual Merchandising • Tips on visual merchandising • Visual elements that compose the retail environment • Visual merchandising is also coined as the Art of Retailing. Related o the world of apparel and fashion visual merchandising has great impact and utmost relation in retailing. • There is a saying -“Give the customer a reason to buy”. • Visual merchandising can be simply defined as the physical presentation of products. It is the coordination of all physical elements of a business to project the right image. Visual merchandising has increased tremendously in importance with the growth of self-service retailing. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase. • Merchandising is the department which mediates marketing and production departments. It is the methods, practices, and operations used to promote and sustain certain categories of commercial activity. It includes directing and overseeing the development of product line from start to finish. Marketing and merchandising department: A team of merchandisers and marketers work together under a profit controls head. Merchandisers handle the foreign buyers. The teams are made according to the buyers being handled. • The person who is related in merchandising is called merchandiser. The merchandiser coordinates with the design team to effectively present the product or product line. He or she develops colors and specifications, and performs market research to determine the most effective ways to sell and promote the product. This person needs strong communication and negotiation skills and visual and analytical abilities. He or she also needs to be a creative and innovative thinker. • The person who is related in merchandising is called merchandiser. The merchandiser coordinates with the design team to effectively present the product or product line. He or she develops colors and specifications, and performs market research to determine the most effective ways to sell and promote the product. This person needs strong communication and negotiation skills and visual and analytical abilities. He or she also needs to be a creative and innovative thinker. • hether: One of the most effective visual merchandising is by coming up with a theme that incorporate with the seasons. So if it is currently winter or holiday, then try to come up with some holiday and colorful theme for window display. If it is summer then it should be such kind of beach or related with the summer. • Signs: You can make different signs around the stores that help to make customer attention. This is certainly helps to boost-up your sell, especially when you called a discount on the specific products. • Windows displays: It is very important for the retailing, regardless whatever products you want to offer. This is the first place where a customer gives their concentration at a glance. You should give utmost importance to it. • Lighting: Coming up with good lighting to the window display is very essential for success of your visual merchandising. The lighting helps your products displayed color season wise on your window. It is recommended that you give emphasis on those products that have good profit margin.. Different Types of Fabrics Used in T-Shirts • 2. Answer Post: 50 Short Questions for • Merchandisers • 3. Graduation Project Topics on Apparel • Merchandising for 2014 (Discussion Post) • 4. Visual Merchandising in Fashion Retailing – an • Introduction • 5. 50 Short Questions for Merchandisers: Test • Yourself where do You Stand • 6. Apparel Merchandising and Challenges in • Merchandising Job as a Career • 7. What is the Right Career Option: Merchandising • or Production (Industrial Engineering)? • 8. How sample approval delay affects in shipments • of export orders? • 9. How to Find Fabric EPI and PPI by Yourself? • 10. Difference between RFD and Greige Fabric • 11. Fabric Sourcing Procedure for Export Orders • 12. Importance of Garment Testing and Basic • Testing Parameters for Domestic Apparel • Brands • 13. What is Red Tag (Sealed) Sample? • 14. Product Innovation: An Important Parameter for • Supplier Selection Method in Fashion • Manufacturing • 15. What are the Merchandiser’s Roles in Product • Development? • 16. How to Calculate Size Wise Cut Quantity from • the Size Ratio in an 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