Subdomains vs Subfolders what have we found Directive RampD











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Join Society, a free Slack community for SaaS marketers: • https://directiveconsulting.com/join-... • • • • • Welcome to Directive R D! In this series, we'll be sharing what's working what isn't for our own marketing, as well as insights from experiments we've run across 100+ SaaS companies over the years. • πŸ€” Subdomains vs. Subfolders, what should you choose?! • πŸ‘¨‍πŸ”¬ πŸ‘¨πŸ»‍πŸ”¬ Today in Directive R D lab, we'll be sharing our own take on this common SEO debate. I'm joined by a new lab partner VP of Client Strategy at Directive, Jesse Seilhan! • We're sharing multiple real-life examples of what happens to organic traffic domain authority when you move from a subdomain to a subfolder, and vice versa. • We'll also share some actionable advice if you're wondering how to go about making the switch from one to the other. • You won't want to miss this one! πŸ§ͺ

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